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UC Davis Athletics Partners With FanWord To Power AI-Driven Storytelling And Amplify Aggie Pride

DAVIS, Calif. — UC Davis athletics has partnered with FanWord, a leading AI-powered platform for collegiate athletics, to transform how the Aggies share the stories of their student-athletes, coaches, and community.
 
This collaboration puts UC Davis at the forefront of digital innovation in college sports, ensuring Aggie Pride reaches fans, alumni, and supporters on a whole new level.
 
FanWord – trusted by nearly 150 athletic departments and organizations nationwide – empowers schools to streamline communications, scale content production, and showcase the people and traditions that define their programs. For UC Davis, the platform will unlock faster, smarter, and more engaging storytelling that celebrates victories, highlights student-athlete journeys, and strengthens the university's connection with its community.
 
"FanWord gives us the ability to tell more stories, more effectively, and with greater impact than ever before" says Senior Associate Athletic Director for External Relations Danielle Shank. "By increasing our efficiency and expanding the volume of high-quality content we produce, we can shine a brighter light on our student-athletes, coaches, and traditions."
 
With a proven track record of elevating storytelling across conferences and divisions, FanWord has become a trusted leader in sports communications technology. By combining AI-driven efficiency with an authentic voice, FanWord allows athletic departments to shine a spotlight on everything from game-day triumphs to behind-the-scenes experiences. For UC Davis, this means raising the visibility of Aggie Pride while delivering compelling content to fans and alumni across multiple platforms.
 
"UC Davis represents the very best of college athletics – excellence, determination, inclusivity, and tradition," said Chris Aumueller, CEO of FanWord. "Their values align perfectly with our mission to empower programs through innovative storytelling. We're thrilled to help UC Davis bring Aggie Pride to life in new and exciting ways, giving their community more reasons to celebrate what makes the Aggies one of the most unique programs in the country."
 
The partnership reflects the shared vision of both UC Davis and FanWord: creating opportunities for student-athletes and programs to thrive through innovation, authenticity, and storytelling. By embracing FanWord's cutting-edge AI solutions, UC Davis Athletics is setting the stage for the next generation of communication and connection – ensuring Aggie Nation's stories are told, celebrated, and remembered for years to come.
 
About FanWord
FanWord is one of the leading AI and storytelling companies in the college sports industry and works with more than 125 athletics organizations across all levels. To learn more about FanWord's software, FanWord Assist, click here.
 
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